About Clare

I have been in Northeast Florida my entire life except for from birth to five months, and years in school (my own college years were in Virginia, Tennessee & Alabama; after marriage, I was back in VA while my husband attended law school). My real estate career started in 1985 after successful forays into the world of media. I thought I'd really miss the craziness of media work, like running around my town, knowing about all the news, helping companies promote themselves and their products, and being part of all of the area's happenings. Little did I know that a real estate career would offer so many of the same opportunities.

My slogan, Resourceful/Responsible/Respected, reallly paints the picture of my work ethic. My goal is to help my customers make the best decisions through sharing my experiences and knowledge with honesty and integrity. I truly love what I do - it's fun after all these years because almost every day I learn something new. It's never dull, always challenging and full of variety.

Our company motto is 'Professionals who put YOU first.' When I know that our customers are happy years after the transaction ended, that's the greatest feeling. Much of our business is either from former customers or from people in the community who refer friends and family to us. With us, each transaction is really all about the customer.

In 2010, I had the honor of serving my peers as President of our Northeast Florida Multiple Listing Service. In past years, my professional volunteer activities have included constructing Habitat homes, chairing the Realtors' Association Education Committee, serving on the Grievance Committee and the State of Florida Realtors Board of Directors, editing documents and serving on numerous ad hoc committees. Twice I've been honored by my peers as "Realtor of the Year."

Outside of work, I enjoy volunteering, primarily with The Players Championship golf tournament, where I have chaired committees for many years and from which over $3 million annually is funnelled back into our comunity's charities, arts groups like local museums, children's groups like BEAM (which provides school, food and clothing items to children in need, among other things) and local education foundations, and conservation groups. I play some tennis, love to walk/run the beach and find shark's teeth and shells, enjoy pro sports, flying, writing, dining out, travelling and learning about others' customs and cultures, especially as reflected in architecture.

I hope that if you are interested in learning about the area as you search for a home, you'll let me know. One of my favorite things is introducing my customers to our wonderful area. I don't know of more beautiful beaches than ours! On top of that, we have the wonderful Intracoastal (or colloquially, the Inland) Waterway and the stunning St. Johns River. Jacksonville is truly the River City by the Sea, and what a rich environment that provides!

Clare's Resume

CLARE BERRY, Broker/Owner

Berry & Co. Real Estate

The Shoppes of Ponte Vedra

330 Highway A1A, Suite 200

Ponte Vedra Beach, FL 32082

(904) 273-4800 (office)

(904) 382-5875 (cell)



Broker/Owner, Berry & Co. Real Estate, 1993-present (multi-million $ sales annually)

Broker/Agent, Marsh Landing Realty, 1990-1993 (multi-million $ sales annually)

Broker/Agent, Watson Realty Corporation, 1985-1990 (Executive Committee/multi-million $ sales annually)

Manager, Arvida-Clearview Cable TV, Ponte Vedra Beach, 1982-1985

Co-Founder and Business Manager, The Sun Times Newspaper of the Jacksonville Beaches, 1981-1982

Sales and Editorial Assistant, Ponte Vedra Recorder Newspaper, 1979-1981

Advertising Associate and Circulation Manager, The News-Gazette, Lexington, VA, 1977-1979



"Best REALTOR of the Beaches" Winner of Ponte Vedra Recorder Readers' Poll, 2001 & 2002 (poll was not repeated in later years)

Five Star “Best in Client Satisfaction Award”, 2005-2012 (2005 was first year this award was given)

The Business Journal’s  “Top 25 Realtors” & “Top 25 Residential Real Estate Companies” (several years)

Northeast Florida Multiple Listing Service Board of Directors, 2005-2013 (Treasurer 2008; President 2010)

Northeast Florida Association of Realtors Education Committee Chairman, 2000

Northeast Florida Association of Realtors RESIDENTIAL MEMBER OF THE YEAR, 1998

Northeast Florida Association of Realtors Board of Directors, 1998-2000, 2010

Florida Association of Realtors Board of Directors, 1994, 2010

Ponte Vedra Beach Association of Realtors President, 1994; Board of Directors, 1992-1994

Ponte Vedra Association of Realtors REALTOR OF THE YEAR, 1992

Florida Association of Realtors HONOR SOCIETY, since 1991

Advanced Coursework: Candidate, Certified Residential Broker (CRB); Certified Sales Professional (CSP);

Graduate Realtor Institute (GRI) (courses in real estate practice and ethics)

Member, Northeast Florida, State of Florida and National Associations of Realtors

Member, Northeast Florida Multiple Listing Service

Member, UNIQUE HOMES Referral Network



THE PLAYERS CHAMPIONSHIP Committee Chairman or Co-Chair (since 1982)

VOLUNTEER: Episcopal School of Jacksonville Board of Trustees, Ponte Vedra Public Education

Foundation Board, Jacksonville Symphony Showhouse, Jacksonville Museum of Contemporary Art,

Cummer Museum of Art and Gardens, Marsh Landing Property Owners Association

(Marsh Views newsletter editorial staff, 2010-present, Advisory Board 1989-90 and ad hoc committees),

American Cancer Society (including The Cowford Ball & Making Strides), Junior League of Jacksonville,

Ponte Vedra Beach Rotary Club, Back-to-School with BEAM (Beaches Emergency Assistance Ministry),

Christ Church, Ponte Vedra Community Association

Northeast Florida Regional Planning Council, appointed by the Governor to serve April 2000-October 2006

Awarded the Jeff Jenkins Community Service Award by the Chamber of Commerce, 2010

Awarded the Robert R. Feagin Founders Award by THE PLAYERS, 2010



B.A., Auburn University (English/Architecture and Interior Design)

The Harpeth Hall School, Nashville, TN (12th grade); Episcopal School, Jacksonville, FL (grades 7-11)



Promotions and marketing, the arts, beach activities, writing, conservation, design, aviation, pro sports



Married since 1977 to Vance Berry, Jr., a business lawyer with Balch & Bingham

One son, Vance III, born November 1986

CLARE BERRY The Shoppes of Ponte Vedra
330 Highway A1A, Suite 305
Ponte Vedra Beach, FL 32082 Cell: 904-382-5875
Work Phone: 904-273-4800